Reviews

“This book is a personal story, a management handbook, a guide to sales and above all a guarantee of service. If we "teach" anything about service led retailing to our clinicians at D&A, it's that personalised service counts the most. Pam's book underlines this. It's so important that Buy My Specs is in the back pocket of all our graduate pre-reg optometrists before the end of their first week! I recommend it to you.”

Andy Cole, Head of Learning and Development, The D&A Academy

“Buy My Specs is a comprehensive yet easy-to-read guide to effective patient and practice team management...Buy My Specs offers suggestions and ideas in an informal yet informative style, combining the clinical knowledge of a practitioner with the communication skills of a training specialist. Girling’s use of real-life scenarios from practice add character to the guide and make it one that the readers will be able to relate to. And its compact size ensures professionals can keep a copy at hand to refer to whenever they wish.”

Emma White, www.opticianonline.net Download the full review as an Adobe Acrobat PDF file (60K)